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El Born is a neighborhood that doesn’t just exist; it breathes down your neck. It’s a tangle of medieval stone, high-end boutiques, and the kind of bars where you lose three hours and your dignity before midnight. Right in the thick of it, on Carrer de la Princesa, sits chic&basic Born. It’s a 19th-century palace that’s been stripped of its stuffiness and injected with a healthy dose of neon and glass. This isn't your grandmother's boutique hotel, unless your grandmother was a fan of remote-controlled LED mood lighting and showering in the middle of the bedroom.
The building itself is a survivor. Erected in 1888 as a small palace, it spent decades as a school before the chic&basic team got their hands on it. They kept the high crown-molded ceilings, the marble staircases, and the large windows that look out onto the leafy, bustling street, but they threw out the rulebook for everything else. The hallways are dark, mysterious, and draped in beaded curtains that make you feel like you’re entering a high-end lounge or a futuristic dreamscape. It’s a deliberate blur between the past and a neon-soaked present.
Let’s talk about the rooms, because that’s where things get interesting. The design is unapologetically minimalist—stark white walls and crisp linens—but the centerpiece is the shower. In many rooms, it’s a glass cubicle sitting right in the middle of the living space. It’s a 'peek-a-boo' setup that isn't for the shy or the platonic. If you’re traveling with someone you don’t want to know *that* well, you might want to look elsewhere. But for couples or solo travelers who appreciate a bit of theatricality, it’s a vibe. Then there are the lights. Every room comes with a remote that allows you to cycle through a spectrum of colors—blue, green, red, violet—to match your mood or create a new one entirely.
One of the best things about this place is the 'Help Yourself' culture. In a city where a decent cup of coffee can sometimes feel like a quest, having a 24-hour station with free coffee, tea, and water is a godsend. It’s located in a common area they call 'Be Yourself,' a lounge filled with designer armchairs where you can actually sit and decompress without feeling like you’re being watched by a concierge. There’s also a small gym—'Love Yourself'—if you feel the need to sweat out the previous night’s vermouth, though the streets of Barcelona are usually workout enough.
The location is the real currency here. You are a two-minute walk from the Picasso Museum and five minutes from the Gothic grandeur of Santa Maria del Mar. You’re in the heart of Ciutat Vella, which means the noise of the city is part of the package. Carrer de la Princesa is a main artery; you will hear the scooters, the late-night revelers, and the morning delivery trucks. The hotel provides earplugs, which is an honest admission that they can’t change the neighborhood, and frankly, you wouldn't want them to. If you wanted silence, you’d stay in the suburbs.
Is it 'basic'? In the sense that you won't find a 24-hour bellhop or a gold-plated spa, yes. But it’s 'chic' in all the ways that matter to someone who actually wants to experience Barcelona. It’s a place for independent travelers who want a central base with character, a bit of edge, and a price point that leaves enough in the wallet for a proper dinner at a nearby tapas joint. It’s honest, it’s a little weird, and it’s exactly where you want to be when the sun goes down in El Born.
Star Rating
3 Stars
Check-in
15:00
Check-out
12:00
Remote-controlled LED mood lighting in every room
Glass-walled 'peek-a-boo' showers as a central design feature
24-hour 'Help Yourself' station with free coffee, tea, and water
Carrer de la Princesa, 50
Ciutat Vella, Barcelona
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Yes, if you value location and unique design over traditional luxury. It's perfect for travelers who want to be in the heart of El Born and don't mind the quirky, open-concept room layouts.
Most rooms feature a glass-walled shower cubicle located in the center of the room. It is a signature design choice that offers little privacy, so it's best suited for couples or solo travelers.
There is a 'Help Yourself' area with free coffee, tea, and water available 24/7. A full buffet breakfast is available for an additional fee of approximately €14 at the on-site Moderna bar.
Since it's located on Carrer de la Princesa in the busy El Born district, street noise is common. The hotel provides earplugs for guests, and rooms facing the inner courtyard are generally quieter.
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